variety show director

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"Brother Qian, look up, is there something on it?"

"No... no more!"

"Then let's continue."

"Row..."

When they found the unlocked door again, everyone sighed.

"No!"

The room was arranged like a classroom, with more than a dozen desks filled with "people."

Screams, shouts, crashes echoed back into the car.

One team seems to be playing a game.

We are all wooden people.

Huang Lei, who was originally the old god, lost his smile on his face, and Tiloer clenched his fists even more, and there was no more to play.

...finally

I don't know how long it took, the second team walked out of the small building.

Everyone felt a few years older, their hair was soaked in sweat and stuck to their foreheads, and they walked forward weakly, without any joy after completing the task.

"How is it, feeling!" Xiao Sa couldn't get up now, because it was their turn soon.

"I'm convinced!" Chi Chi threw out three short words.

"Luoer, take care!" Guo Hangyu cheered up and smiled at the other party.

But in Tyrol's opinion, it was uglier than crying.

Everyone returned to the car, and after learning that they could listen to the live broadcast of the first team's voice, they immediately regained their spirits.

"Hey, almost stop barking."

"Ha ha ha ha."

"It should be entering the room, ready to meet the security uncle."

"I'm coming."

"Oh ho ho ho ho ho!"

If someone passed by accidentally, they would probably be frightened by the shrill cry.

At 01:30 in the morning, Huang Lei and the others also successfully broke through.

After a brief exchange between the two sides, Chen Jianshu made a final summary here.

"The first team took 1 hour and 47 minutes, and the second team..." He paused for a few seconds to facilitate later editing: "2 hours and 23 minutes, so Chen Chichi, you have to take your team members here to spend a period of time. lovely night."

Chapter 598 Roadshow

In Rongcheng, there are 4 theaters in one day, with a total of 1677 audiences.

Ludao, one day, 5 theaters, a total of 2011 audiences.

Yangcheng, one and a half days, 7 theaters, a total of 3154 audiences.

Yanjing, two days, 9 theaters, a total of 3865 audiences.

In northern Anhui, one day, 6 theaters with a total of 2889 audiences.

...

Celebrity roadshows have always been a very mainstream way of film promotion. In the early years, the form of roadshows was relatively simple. Before and after the movie was released, stars came to the theater to interact with the audience for about 10-20 minutes.

After more than ten years of development and growth of the film market, the form of road shows has become rich and colorful, from interactive questions and answers to playing games with fans, taking selfies, giving gifts and so on.

It seems that it has become an indispensable part of the current film publicity strategy.

As far as theaters are concerned, if a movie is popular and has many stars, almost all theaters will rush to actively fight for it, but this also depends on the specific strength of the theater.If it is in the top five theaters in a city, it is easy to win the opportunity for star roadshows. If it is ranked around No.10, it depends on the coordination with the film studio.

Because it takes about an hour for a star to go to each movie theater for a road show, of which about half an hour is on the road and half an hour communicates with the audience.Celebrities usually arrange media meetings in the afternoon, and road shows in the evening when there are many audiences.If there are five or six roadshows scheduled for one night, it is still acceptable. If there are seven or eight roadshows scheduled, the stars will have a hard time, and the end may not be until late at night.If your theater is not strong enough, it may be deleted.

For Su Yan and his team, the time for roadshow work is to go out early and return late.

Going to five or six theaters every day is after [-] o'clock in the evening, then go back to the hotel to rest, and take the earliest flight to the next city the next day, so there is basically no time to sleep.

Red Bull didn't dare to drink too much. The staff provided health oral liquid, which was prepared in boxes and boxes, and I had to drink several times a day.

Dark circles are standard and must be covered up with makeup.

This kind of high-intensity publicity makes everyone exhausted, falling asleep while moving, and being woken up with a sleepy face is common.

It was Su Yan's first visit to many cities, but until he left, he didn't know what it was like, what attractions there were, and whether the snacks were delicious.

In the later stage, with the help of Huang Lei, Chi Chi, and Lin Gengxin, the troops were divided into three groups. For 20 days, they went to 26 cities and nearly 140 theaters (universities, shopping malls). The results are brilliant.

Moreover, Qinghe also adopts the marketing strategy of hunger, and the road show does not show the film. Obviously, it has great confidence in the quality of the film, and most of them focus on interactive communication.

There were tens of thousands of spectators, and countless photos were uploaded, which also whetted the appetite of fans.

What Su Yan remembers most is the activity held at his alma mater in Yanjing.

Nearly a thousand juniors and juniors came. Knowing their hard work, they also presented soup made by themselves on the spot, saying that although it does not have the fragrance of Yooner's love brand, but don't dislike it. Obviously, I watched the broadcast of the base camp, and then decided to of.

Especially when the students gave Su Yan banners of support, which he dubbed Spring Festival couplets, it was directly posted on the Internet, and a bunch of people came to spread it for him.

However, although the crew of "The End of the World" ran so diligently, it does not mean that the filming must be high-quality, and we still need to see the situation after the broadcast.

......

On April 4th, in Qinghe Conference Room, representatives from various investment issuers, including Su Yan, gathered here.

The premiere will be held at Wanda Cinemas at [-]:[-] pm tomorrow night. The relevant work has already been arranged, and the road show has been temporarily suspended.

The purpose of the meeting is mainly to briefly summarize the past and deploy the next matters.

Lao Wang was making a report on the stage.

Su Yan also learned a lot of information that he didn't know before.

"The End of the World" is expected to invest 4.87 million yuan. So far, the money spent has reached 5000 million yuan. Except for the production cost of the film itself, which is slightly exceeded, the rest is the cost of publicity and distribution, and about [-] million yuan of funds have been prepared, waiting for the official release of the film. Invest after release.